| By John Howell Sr.
"The rep told me that you don’t get service work," William Pride said last week as he watched the new Hyundai cars and SUVs rolled off an auto transport and onto the Pride Auto Sales and Service lot.
"They build them to last; they have to with that kind of warranty," he added.
The auto dealership on Highway 6 West this month became a dealer for new Hyundai vehicles which carry the industry’s longest warranty ? 100,000 miles.
"I sold my first one yesterday," Pride said. It was a Hyundai Sonata which, in a model line with a Manufacturer’s Suggested Retail Price starting at $17,898, compares with Chevrolet’s Malibu, Honda’s Accord or Toyota’s Camry.
"They [the Sonata] get up to 40 miles per gallon depending on how you drive them," Pride said.
The new car sticker on the window of the new Sonatas rolling off of the car transport May 19 stated EPA mileage estimates of 24 and 34 miles per gallon in city and highway driving, respectively, but accompanying smaller print allowed the higher average for prudent driving.
"They tend to understate instead of overstate," Pride said.
In addition to Sonatas, the Hyundai model line unloaded at the dealership last Friday included the Tucson and Santa Fe SUVs with MSRPs starting at $17,845 and $21,695, respectively.
Models also represented include the Accent, which starts at $12,455 MSRP, the Elantra with a $13,865 MSRP and the sporty Tiberon, which starts at $16,095 MSRP.
The full Hyundai model line represented at Pride Auto Sales will also include the Entourage minivan and the Azera, a luxury car which out polled the Lexus in the 2006 AutoPacific Vehicle Satisfaction Awards, William Pride said ? with characteristic pride.
Car shoppers will surely hear about Hyundai customer satisfaction ratings and that warranty when they visit the Pride showroom. The first 60,000 miles of the warranty are wrap-around, bumper-to-bumper, Pride said. The 100,000 mile warranty is for the full powertrain, but bumper-to-bumper protection can be added with an extended warranty purchase, he added.
In addition to customer satisfaction, fuel economy and warranty, Hyundai manufacturer rebates are another reason to buy, salesman Jeremy Weldon said.
"If you’re upside down on your car, Hyundai’s rebates will help you get out from under it," Weldon said.